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Content Exchange

Smart solutions for integrated marketers

  • Article
    Thursday, March 24, 2011

    Improve Your Email Effectiveness: 5 Ways to Maximize Your Email Results

    I'm firmly in the camp that Email is, in fact, a social media. The silos between SEO, Social Media, & Email are coming down, and we're all realizing that it's collectively about Content Marketing. With that in mind, I thought I'd share this email I recieved today from Marketing Sherpa. Might be worth checking out.From: Chris Baggott It's not easy...

    Chris Baggott
    CEO & President
  • Article
    Thursday, March 10, 2011

    Today's Featured Client: Webinar Resources

    Often, I try to read industry news just to stay on top of what's going on in the world of social media marketing.  Granted, I could probably read news all day long and still be behind, but hey - I try!  A recent article on Mashable regarding QR codes reminded me of a great client that I'd like to spotlight today:  Webinar Resources.  These days, QR...

    Allison Bowen
    Account Manager, Online Marketing
  • Article
    Sunday, February 20, 2011

    Can You Spend Five Minutes to be a Better Marketer?

    We are fortunate at Compendium to have a great Account Management team. Our team works with hundreds of talented marketers and thought leaders every day, and we want to share that experience. If you have topics, strategies, or tactics you want us to cover, please submit your ideas in the comments. In addition to the whitepapers, webinars, and blog...

    Frank Dale
    CEO
  • Article
    Tuesday, November 23, 2010

    Advice from Seth Godin

    A post from our CEO, Chris Baggott, made me think about our fast paced environment here at Compendium.  For an on demand software company, iteration is critical.  We have to continue to listen to our clients, their needs, and the market to continue to add value for constituents.  As I was thinking about it, Seth Godin dropped this succinct post...

    Brian Millis
  • Article
    Wednesday, September 29, 2010

    Content seems to be a challange to Marketers.....

      One of my favorite slides from last weeks webinar with Junta42 founder Joe Pulizzi was this one that shows the results of a recent study on Content Marketing.   Since Compendium is basically a Social Content Platform I thought I would elaborate on our conversation. What's funny is that these are all problems that are really easily solved.   The...

    Chris Baggott
    CEO & President
  • Article
    Monday, September 20, 2010

    Joe Pulizzi Offers Great Insight at ExactTarget's Connections Conference

     Last week, I had the pleasure of listening to Joe Pulizzi and three other panel speakers offer their insights on content marketing, and I have to say that the session was well-worth my time. (Ok, I know the picture leaves something to be desired, but I took it with my phone...what do you expect?) The panelists covered a lot of great questions...

    Lee Jorgenson
    Senior Account Manager
  • Article
    Friday, September 17, 2010

    Don't forget to sign up for the upcoming Webinar!

    Looking for more insight on different Content Strategies for Search and Social Marketing?We are offering a webinar on how to develop a content strategy that meets the search and social needs of your organization.  It's obvious that consumers want content that is: highly personalized,recent content,delivered on-demand.Joe Pulizzi, and Compendium's...

    Stephanie Kime
    Product Support Manager
  • Article
    Thursday, September 2, 2010

    Learn How to Develop Content Strategies

    Be Sure to attend Compendium's upcoming webinar... Thursday, September 23rd (2-3 pm EST) Content is the key when it comes to running a successful search and social media campaign. Marketing content is evolving to meet the demands of the consumer which are: Highly personalized Relevant content Delivered on-demand Learn how to develop a content...

    Krystal Featherston
    Product Support Manager
  • Article
    Thursday, August 12, 2010

    Top 5 Online Acquisition Mistakes - Upcoming Webinar

    In just over a week, August 19th (2pm-3pm EST) join Compendium's Chris Baggott, as he explores the Top 5 Mistakes You’re Making with Online Acquisition.I'm sure you've notice, but search and social media have completely changed the way marketers are acquiring new business online. You won't want to miss this webinar ... below are of the main topics...

    Krystal Featherston
    Product Support Manager

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