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  • Article
    Monday, November 21, 2011

    Stop Blaming Groupon!

    So, please forgive me if this comes off negative, but I’m really getting kind of tired of all the Groupon bashing I hear.  Most of the complaints follow the theme set out in this recent Forbes Article:"...Jonathan Umbel suffered the Groupon experience Chen was trying to avoid. Umbel is the owner of the Tackle Box, a seafood restaurant in Georgetown...

    Chris Baggott
    CEO & President
  • Article
    Tuesday, November 15, 2011

    Corporate Blogging Strategy: A Story of Success

    This is a guest blog post by Robby Slaughter of Slaughter Development.Corporate blogging. Those two words sound like a contradiction at first glance. After all, if you work for a company, blogging is what you do on your own time, right? The reality, however, is that companies are filled with people. And of course, your customers (who also work for...

    Guest Blogger
  • Article
    Thursday, November 10, 2011

    A Business Blog is an Important Marketing Tool for Small Businesses

    One big challenge for small businesses is keeping their web site up-to-date. Smaller businesses will often outsource the building of the website and, once it is complete, rarely update the content. Oftentimes, this is because the website is not built on a simple-to-use CMS, and the business owner or marketing team has little or no knowledge on how...

    Brian Millis
  • Article
    Saturday, November 5, 2011

    Compendium welcomes new blogging client - onTargetjobs

    onTargetjobs manages a number of niche online job boards. To improve visitor engagment, they knew they needed to offer their customers/members fresh content about today’s job market.   As part of their digital marketing strategy, they wanted to launch a blog for each of their online job boards.   The blog was at the top of the list for the...

    Nick Murray
    Senior Business Development Manager
  • Article
    Friday, October 28, 2011

    From the bike trail to the blog

    Star Customer: Jay, Marketing Manager for Bicycle Garage IndyCheck out the Bicycle Garage Indy blog here. Blogging with Compendium since: 2008Why is blogging important to Jay? For the last year and a half, we have used the Bicycle Garage Indy Your Bicycle Blog and a submission page (www.bgindy.com/for/yourbicycle) to ask our customers and staff to...

    Customer Stories
  • Article
    Wednesday, October 12, 2011

    The 3 C's of Business Blogging

    As a sales professional for a business blogging platform, specifically built to address the real challenges of blogging, I think it's time to share what I consistently hear as the challenges to a  blogging program.  There are 3 common obstacles to successful business blogging that all businesses should consider before starting a blog or revamping...

    Brian Millis
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