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Thursday, March 15, 2012

What Is AuthorRank and Why Is It Important?

By Stephanie Kime Product Support Manager

The video that we have recorded today discusses AuthorRank, explains why it's important, and walks you through how to set it up. AuthorRank allows the writer to be associated with the content they create across the internet. The benefit of adding AuthorRank is that it will help build your Authors' credibility over the web by compiling their content. Additionally, the Author's photo will show next to posts in the search engine results. Having images display in the search engine results makes it easier for readers to connect with your content by giving it a more personal feel.

Please feel free to reference this solution from our knowledge base for step-by-step written instructions on getting this set up on your blog.  

For more information on AuthorRank, we recommend checking out Doug Karr's post on the Marketing Tech Blog, as it contains more valuable information on AuthorRank.

If you have any further questions regarding AuthorRank, please reach out to your Account Manager - they'd be happy to help!

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