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  • Article
    Searching, searching, searching...
    Thursday, September 2, 2010

    Searching, searching, searching...

    It is always interesting to me how frequently I find myself searching for answers on the internet.  Whether it be general searchs, or more specific tutorials searchs, I am constantly searching!  As a Product Support Specialist, it is my job to help client's resolve any issues that they may experience with our application.  While I'd like to say...

    Stephanie Kime
    Product Support Manager
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  • Article
    Why does a social content platform's user need a sticky post?
    Wednesday, August 25, 2010

    Why does a social content platform's user need a sticky post?

    One of our clients brought this topic to my attention, and I think it's worth elaborating on...In simple terms, a sticky post is a post that sits at the top of your user blog. [What's a user blog?  A user blog contains all of the content that one user generates. All of this user's blog posts also appear on the main company blog page.] With that...

    Stephanie Kime
    Product Support Manager
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  • Article
    Comment section = user generated content
    Wednesday, August 18, 2010

    Comment section = user generated content

    Today we had an interesting conversation with our Director of Product regarding the importance of comments.  In particular, the conversation was about why clients should keep the commenting format that Compendium implements in the beginning.  One of our client success managers suggested changing the verbiage of our current commenting system from "0...

    Stephanie Kime
    Product Support Manager
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  • Article
    Two reasons why search runs my life
    Wednesday, August 11, 2010

    Two reasons why search runs my life

    One week ago, I was that person that tried to refrain from technology.  Not all technology, but some of it.  I honestly just tried to refrain from the part of technology that made my life easier.  Ironic, huh?  I was completely straying from anything that search engine marketers were trying to tell me - and these marketers are specifically trying...

    Stephanie Kime
    Product Support Manager
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  • Article
    The "Technical Stuff"
    Wednesday, August 4, 2010

    The "Technical Stuff"

    What happens when you ask an engineer to give you a 30 minute presentation on that "technical stuff?"  Your 30 minute presentation turns into a three and a half hour conversation.  I kid you not -- it lasted 3 hours past the alloted amount of time.Today, I learned the importance of knowing "why and how" things work, which is crucial in the...

    Stephanie Kime
    Product Support Manager
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  • Article
    What type of content are you generating?
    Tuesday, May 25, 2010

    What type of content are you generating?

    I have been thinking a lot about content lately, particularly the question of quality vs. quantity. That thought keeps running through my mind - and, ultimately, I don't know what direction to take them.Here are a few things that I've been contemplating - feel free to respond with suggestions, thoughts, ideas, etc...Which is better - quality or...

    Stephanie Kime
    Product Support Manager
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  • Article
    Referrals Point to a Successful Lead Generation Strategy
    Monday, May 24, 2010

    Referrals Point to a Successful Lead Generation Strategy

    Let's face it.  Times have changed.  Ironically, I have never really experienced anything in the business world that inclines me to say that.  I am primarily saying that from my recent training to be the next Marketing Coordinator at Compendium.  The topic that has sparked my inquiry that "times have changed" includes lead generation strategies....

    Stephanie Kime
    Product Support Manager
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  • Article
    Consistently Good Content
    Thursday, May 20, 2010

    Consistently Good Content

    If you are one of those people that regularly objects to blogging, I'd love for you to hear me out in this blog post.  I read an interesting blog post today by Derek Gordon, the VP of marketing at Yield Software, Inc.  The article discussed the importance of "Link-worthy content."  Gordon outlined why he speculates that employees are less inclined...

    Stephanie Kime
    Product Support Manager
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  • Article
    Careful Composition of Email Marketing
    Thursday, May 20, 2010

    Careful Composition of Email Marketing

    Do you ever stop and think about how much thought was put into the emails you receive on a daily basis?  Although I receive many emails and have written many emails of my own, I never really analyzed how those emails were compiled.  I never viewed my emails from a marketing perspective - until now.If you're still reading at this point, then the...

    Stephanie Kime
    Product Support Manager
    Read More ➡
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