Spring has found its way to Indiana and with it comes another edition of our monthly webinar - Compendium Feature Thursdays!  Every month, I host these webinars to make sure our clients are up to date with Compendium's latest features and are getting the most out of the platform.  

This month, we took a bit of a different spin on things and shared some best...

Since our last Feature Thursday in February, I'm sure you've been on the edge of your seats waiting for the next installment!  Well, today was your lucky day - our second ever Compendium Feature Thursday webinar took place!

Every month, I'll be hosting these webinars in order to make sure you're up to date with Compendium's features and are getting the most...

The video that we have recorded today discusses AuthorRank, explains why it's important, and walks you through how to set it up. AuthorRank allows the writer to be associated with the content they create across the internet. The benefit of adding AuthorRank is that it will help build your Authors' credibility over the web by compiling their content....

According to a 2011 Q3 Epsilon report released last December, emails focused on editorial (aka, blog) content received the highest click-through-rate and second-highest open-rate of any email message type:

This reinforces what smart marketers already know and practice, repurposing quality content across different marketing channels is a highly effective use...

Calls-to-action (or CTAs) are images or buttons on a website that entice the reader to take a specific action. What action you want the reader to take depends on your company's product and specific goals. Regardless of the type of action, the key to effective CTAs is making them clear and relevant to your readers.

For example, on an e-commerce site, a CTA may...

We've come to love and recommend a few great widgets here at Compendium.  In the video below, I cover the benefits of using ShareThis, Disqus, Gravatar, and Outbrain.  In case you don't have time to watch the video, here is a quick breakdown of some of their benefits:

• ShareThis

1. Enables social sharing buttons to include counters that provide "social proof" for...

Take a look at this screenshot below.  We all recognize this right?  It's a really nice, well formatted and key component of a great organization's Content Marketing Strategy.  You can see the whole Off The Beaten Path email here.

I'm picking on my friends above because they are a prime example of what happens all the time.  Email marketing lives in...

If you're in the digital media marketing or content marketing space, you might want to take a few minutes and watch this webinar replay. I join Jake Athey and Nicolas Jimenez of Widen to talk you through the building blocks of a smart & effective online marketing strategy. We focus on business blogging and the best practices of content creation, curation,...

Have you ever sat down in front of your computer, logged into the Compendium application, and thought "Well, this looks different!"  If you have, you're not alone - and you're not crazy!

Thanks to our extremely capable and fast-moving engineering team here at Compendium, we've been rolling out new features like it's our job (which actually, I guess it is!). ...