As someone who is interested in content marketing and social, the question that seems to constantly come up in conversations with other marketers is "how do I get people to share content, like our company on Facebook, follow us on LinkedIn etc."  Now, this is certainly a valid question but the problem being addressed is not being seen from the right angle. ...

Three of the smartest marketers are holding a live webinar to address the toughest content marketing challenges facing all marketers today. Joe Chernov of Eloqua, Jay Baer of Convince&Convert and Chris Baggott of Compendium are here for you.

You can submit your questions and register here.

What challenges are you facing? Here is some food for thought:

How can I...

By now, most of you are probably aware of the Disqus commenting platform, but for those of you that aren't, I'm going to shed some light on why this is a great commenting platform for you to consider.

1. Allows Commenters to Sign In With Credentials from Other Sites

It can be annoying and hindering to force your readers to create a new account in order to post...

This is a guest post by Robby Slaughter, a local productivity consultant.

Every business who runs a website needs a content marketing strategy, but lots of people rack their brains for finding ideas for content.

Sure, there are a million posts out there with "top 50 things to blog about", but that still represents work. In fact, blogging is kind of like...

Not too long ago, Compendium created a way to instantly make your blog more personable. We utlized a service called Gravatar, which is essentially a universally applicable avatar image, and made it easy to add your Author's images to their blog posts.

Why does adding a small picture make such a big difference?

From a reader's perspective, they now can...

Even if you work at a Content Marketingcompany like we do here at Compendium, it can be difficult to sit down and come up with something to write about, promote or develop.  If, in addition to writing content, you manage a team of those involved in writing, it be can be even more daunting to keep your content consistent and high quality in nature -- but it...

You can buy a fancy new putter, but unless you hit the practice green or work on your game, your score won't get any better.  Blogging is very similar.  A blog is only as good as the content you put into it.  You can have the most beautiful blog template in the world, however, if you decide to only post content once a month, you will be sorely frustrated...

Compendium's President, Frank Dale, teamed up with Doug Karr of DKNewMedia for a Webinar on the Essential SEO Toolkit of 2012. The premise: SEO is Dead! Long live CONTENT! In this webinar Doug talks about how search is evolving into a content marketing strategy. He highlights Google's own Maile Ohve and her announcement of

Google's Top 5 SEO Mistakes:

1. Value...

If you've been around the digital marketing space for a while, you are probably aware that marketing automation helps automate your marketing efforts, which can save a marketing department time and money.  For a B2B company, the use of marketing automation software can help you identify the most qualified leads for your sales reps, as well as enables you to...

Since our last Feature Thursday in February, I'm sure you've been on the edge of your seats waiting for the next installment!  Well, today was your lucky day - our second ever Compendium Feature Thursday webinar took place!

Every month, I'll be hosting these webinars in order to make sure you're up to date with Compendium's features and are getting the most...