Are you unsure how effective the content you share via social media is? Do you want to know what type of content performs best on different social networks? Are clicks from content you shared on social networks still showing up as referral traffic in Google Analytics? If you answered "yes" to any of the questions above, this post is for you.
In the video below, I demonstrate how to use the Google URL Builder to tag your content with the necessary information to measure its effectiveness in social media marketing and other online mediums (i.e., email, paid search, etc.). Following the steps in the video below will help you answer the following questions:
Thanks for checking out part one! If you're interested in learning more, check out part two, where I demonstrate how to use the Google URL Shortener to track content that you share on Twitter.
In the video below, I demonstrate how to use the Google URL Builder to tag your content with the necessary information to measure its effectiveness in social media marketing and other online mediums (i.e., email, paid search, etc.). Following the steps in the video below will help you answer the following questions:
- Which post is drawing the most traffic from various social sites?
- What type of content performs best in each online marketing channel?
- How is social media performing compared to my other online sources of traffic?
- How effective is the content that I share via email?
Thanks for checking out part one! If you're interested in learning more, check out part two, where I demonstrate how to use the Google URL Shortener to track content that you share on Twitter.
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