Did you know that 70% of blog administrators are also responsible for their companies' social media programs? If you're part of that 70% or if you are involved in the social media efforts at your company, tune in to the webinar replay below to find out how you can save time and increase your social effectiveness using a blog or content hub.
Learn social media best practices and answer questions like:
Is it more effective to use hashtags in my social messages?
Should I use a question mark in my social messages?
What is the ideal social message length?
What time of day should I expect to receive traffic from Facebook, Twitter, and LinkedIn?
What minute of the hour is most effective for social sharing?
Is it effective to use exclamation marks in my social messages?
Which day of the week should I share content on social networks to get the most clicks?
Hear how Indiana University is leveraging 120 student bloggers for social media success as we interview program administrator, Jay Steele.
Learn how Cvent, the world's largest cloud-based software provider of meetings and event management, venue selection and web survey solutions, maintains 4 blogs as the backbone for their social success as we interview Marketing Operations Team Lead, Sherrie Mersdorf.
When it comes to content marketing, one of the most important
metrics to measure the results of your efforts is cost per lead, a
metric that tells you how much you’re spending per customer to
acquire new business. For example, if you spend $1,000 creating a
whitepaper that generates 10 purchases or engagements, your cost
per lead is $100. Why is...
One of the greatest lessons that I have learned from Jay Baer is to
"Market Your Marketing". In my latest post, What is Your
Content's Klout Score, I missed a valuable opportunity to "Market
my Marketing" because I had valuable and shareable quotes within my
post that I didn't give my readers the ability to quickly and
easily share. Learn from...
In addition to your resolutions of exercising more, taking a
relaxing trip and volunteering in 2014, content marketers should
remember to set their blogging resolutions, as well! Check out my
five picks for blogging goals in the new year: Focus on Consistency
and Frequency. No matter how great your content is, it’ll be tough
to get audience members...