OMS Online Marketing Summit: Real World Business Blogging

Come to "How Successful Businesses Blog" in Sapphire E on Wednesday February 8th at 11:45!

I'm very excited about my second session at this year's Online Marketing Summit. Yesterday we did a three hour deep dive on the 6 Things You Need To Know For Business Blogging Success.   It was set up as a classroom with workbooks, etc. Special thanks to my team at Compendium for putting together an excellent curriculum.  The folks who were in the session seemed to really find value. Some of the Tweets from the session:

Wow! "80% of all blog traffic comes from a first time visitor" ~ @chrisbaggott #OMS12

— Serena Lissy (@SerenaLissy) February 6, 2012

Your blog doesn't have "readers", it has "discoverers".#oms12 #w21 via @chrisbaggott

— Martin Weinberg (@MartinWeinberg) February 6, 2012

RT @MartinWeinberg: Your blog doesn't have "readers", it has "discoverers".#oms12 #w21 via @chrisbaggott

— Nick(@nickpmurray) February 7, 2012

Good First Day at the 2012 Online Marketing Summit #OMS12 - Interesting Seminars by @ngoodyear and @chrisbaggott lnkd.in/4gPyHW

— Will Hanrahan (@whanrahan) February 7, 2012

Blog sources: employees, external authors, existing content, FAQs, social media, press releases, events, photos #oms12 via @chrisbaggott

— Martin Weinberg (@MartinWeinberg) February 6, 2012

Awesome info from @chrisbaggott in today's From Blah to Blog session. Addressed everything I need to know to start a business blog. #OMS12

— Christin Baker (@cbake405) February 6, 2012

One company tracks blog posts to sales & pays commission to the employee that wrote the post #oms12 #w21 via @chrisbaggott

— Martin Weinberg (@MartinWeinberg) February 6, 2012

The session on Wednesday will do a deep dive on very specific examples of how companies like yours are using their Blog as the hub of their Content Marketing and Social Media strategy.   We will discuss how Blogs are the highest trafficked and highest converting pages in their web arsenal.

Finally we will discuss specific action plans to turn your customers into sharers...helping you reach the ultimate goal of turning Facebook into a new customer acquisition machine.

Does your boss wonder why you should blog or engage with social media?   Do they wonder how you are measuring success?  

Find the answers at "How Successful Businesses Blog" in Sapphire E on Wednesday February 8th at 11:45