With spring in full swing and summer fast approaching, it seems that a lot of people are making changes - shedding the lbs or buying a fresh new wardrobe. 

However, the same is true with our clients' designs.  The last few months we've been redesigning templates & CTAs.  Luckily,  I get to spent most of my time talking through design elements and features...

By now, most of you are probably aware of the Disqus commenting platform, but for those of you that aren't, I'm going to shed some light on why this is a great commenting platform for you to consider.

1. Allows Commenters to Sign In With Credentials from Other Sites

It can be annoying and hindering to force your readers to create a new account in order to post...

Calls-to-action (or CTAs) are images or buttons on a website that entice the reader to take a specific action. What action you want the reader to take depends on your company's product and specific goals. Regardless of the type of action, the key to effective CTAs is making them clear and relevant to your readers.

For example, on an e-commerce site, a CTA may...

We've come to love and recommend a few great widgets here at Compendium.  In the video below, I cover the benefits of using ShareThis, Disqus, Gravatar, and Outbrain.  In case you don't have time to watch the video, here is a quick breakdown of some of their benefits:

• ShareThis

1. Enables social sharing buttons to include counters that provide "social proof" for...

Yesterday, LinkedIn released it's new Follow Company button.  An example is below, but the larger news, in my opinion, 70% of it's user base already follow or would follow a company (from their internal research).  This stat hits home for B2B marketers when you consider the intersection of two trends:

1. Our own research says increasing numbers of B2B buyers...

Have you ever been caught in one of those embarrassing situations where you recognize someone, but you can't remember there name? Well .. I have, and believe me it happens far more than I'd care to admit.

At a very least, faces help us identity and relate to someone. With that said, it's important to empower your employees to write about what they believe and...