Calling All Explorers!

By: Tuesday, May 17, 2011
When most people think about the Children's Museum of Indianapolis, they think fun.  They think adventure.  They think so much to do!  I personally have never talked to anyone, young and old alike, that has not had a blast when they've visited the Museum.  

Recently, the Children's Museum partnered with Compendium and is demonstrating story harvesting at its...Continue Reading the Post »
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Custom Content is Catching On

By: Thursday, March 31, 2011
These days, you may notice that you've been hearing more and more about the term "Custom Content."  But what exactly is custom content?  And why is the tide turning towards it?  

Custom content is just what it sounds like - it's content that is customized for your organization.  Long gone are the days of generic print media and one statement for your...
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Building a Content Marketing Strategy

By: Wednesday, March 30, 2011
Recently, Amanda Maksymiw from OpenView Venture Partners shared her experiences regarding how the company put together their content strategy.  Through hard work and commitment, OpenView has seen huge results and continues to do so.  There are certainly some great take-aways you can get from this article - it's worth the quick read!

http://m.bnet.com/blog/smb/...
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How To: Start Your Program Off on the Right Foot

By: Tuesday, March 29, 2011
So you've decided to become a Compendium client—GREAT! We're excited to have you. But, you may be wondering: what can I do to make this program successful? There are a few key pieces you can put in place that will help your program succeed in the long run.

1)  Have An Engaged Program Owner

While it's true that anyone can make a good program owner,...Continue Reading the Post »
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FW: How SEO Moz uses/tracks content marketing efforts

By: Monday, March 28, 2011
These days, SEOMoz is a household name for those in the SEO business. In fact, it may seem like Rand Fishkin has been in the SEO business since day one. But did you know that's not the case? Recently, Fishkin shared a great slide show presentation with us that allowed us to get a sneak peak into where they've been...  And what they've learned!
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Woo hoo!

By: Friday, March 25, 2011
The feedback that we've been getting surrounding our new email-to-post feature is exciting!  In fact, after receiving comments like this, I've now found myself digging around my email Inbox searching for emails that would make great content.  Who knew social media marketing could be this easy?

After our recent conference call with our beta test clients, Julie...

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Email to Post - It's Great!

By: Friday, March 25, 2011
If you follow our Compendium blog, you've probably heard and see quite a bit of talk and hype about our new email-to-post feature.  We're all pretty excited about it!  I recently received some great feedback from one of our beta test clients, letting me know what he thinks of the feature.  In fact, I just forwarded this email he had sent to me into my own...
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Today's Featured Client: Webinar Resources

By: Thursday, March 10, 2011
Often, I try to read industry news just to stay on top of what's going on in the world of social media marketing.  Granted, I could probably read news all day long and still be behind, but hey - I try!  A recent article on Mashable regarding QR codes reminded me of a great client that I'd like to spotlight today:  Webinar Resources.  
Webinar Resources QR Code
These days, QR codes see...Continue Reading the Post »
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Today's Featured Client: Big League Tours!

By: Wednesday, March 9, 2011
As the weather gets nicer (or doesn't - if you're in Indiana like us!) and spring gets closer, you might start thinking about a great American past time - baseball!  It's this very thought that has led me to today's featured client, Big League Tours.

Big League Tours

Big League Tours is a company unlike any other; they truly offer great baseball experiences.  As their website...Continue Reading the Post »
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Our 30 Day Blogging Challenge

By: Tuesday, March 8, 2011
You might have noticed that the Account Management team here at Compendium has been posting quite a bit lately.  While no doubt you're finding our posts helpful and informative,  you might be wondering "What's up with that?"  Well - I'll let you in on a little secret.  We've taken on a 30 day blogging challenge.

Every single day we tell our clients that they...Continue Reading the Post »
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